Regulatory pressure:Google to pay publishers for high-quality content

The Search Engine giant Google has promise to pay some publishers for “high-quality content” on a new service expected to launch later this year.

The Teach Giant said, they will pay partnered media publishers in three countries and offer some users free access to paywalled news sites.

The move follows calls from antitrust regulators in France and Australia for Google to pay for news content after a legal battles in France and Australia over Google’s refusal to pay news organisations for content.

And earlier this month, Google rejected an Australian ruling that it pay hundreds of millions of dollars per year in compensation to local news media under a government-imposed revenue-sharing deal.

A number of European and global publications — including AFP — have called on the European Union to adopt laws requiring internet companies to pay for the material they produce.

In April, France’s competition regulator said the firm must start paying media groups for displaying their content, ordering it to begin negotiations after refusing for months to comply with Europe’s new digital copyright law.

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Brad Bender, Google’s vice-president of product management, said they had been in discussions with partnered publishers – including the Spiegel Group in Germany, Schwartz media in Australia and Brazil’s Diarios Associados – for several months, “with more to come.”

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“Google will also offer to pay for free access for users to read paywalled articles on a publisher’s site,” the statement said, without offering any further details.

Bender said the program will help publishers “monetize their content through an enhanced storytelling experience.”

He added it would build on the 2018 Google News Initiative, a $300 million project that aimed to tackle disinformation online and help news sites grow financially.


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