How to use Instagram Drive Traffic to Your business Website for sales

Last Updated on 2023-07-28 by Admin


Gaining followers on a new Instagram account is difficult, but you can apply Instagram automation as well use popular Instagram hash tags # in order for people to find your pages and posts that they may be interested on.

The free photo and video sharing app Instagram has over 700 million monthly users which make it the most influential social media platforms to promote your business.

Instagram has come a long way since its early days in terms of posting options. When it first launched in 2010, users could only post photos through the app and add filters without any extra editing features.But since 2016, Instagram Stories has shaken up the digital marketing scene which make it the fasting means to reachout to your customers.

How to get traffic from your Instagram to your Business website.

  1. Add Links to Your Instagram Stories:

If you have over 10,000 followers with verified Business account user, you have an incredibly effective tool called the swipe up link. This link enables you to post exciting content regarding a new product, service, or event, and then encourage those users to “swipe up for details.”

Adding Instagram story links can make a massive impact on how many of your Instagram followers convert to paying customers. This is extremely helpful in driving Instagram traffic to your brand’s website, your latest blog post, a sale item.

you can use Sked account it enabled for your Instagram story posting by heading to your profile area and enabling it as shown.

Don’t forget to add a visibly obvious call-to-action for your viewer to swipe up as the “See More” text that emerges at the bottom of the screen to indicate a link is attached to the Story is small and can easily go unnoticed.

2. Add a Link to Boost Traffic to Your Site from your bio section:

Your bio section is the one place where your link to your brand website is clickable, right under your name and description at the top of your Instagram page, this will help you promote your latest campaign, sale, or launch.

To do that simply go to the ” Edit Profile” section on your homepage whilst in the app. tapped “Edit” type in the URL of the website you wish to link to in your profile in the section which says “Website”. Then Write a custom description in 150 characters or less.

Use calls-to-action in your post captions inviting people to click on the link in your bio to get them to your brand website.

3. Use popular Instagram hashags

An Instagram hashtag is a series of words, that is marked with a hash symbol (#) which is used in a post’s description, or comments section. These hashtags help Instagram to organize and categorize content, which enables the platform to present the right content to the right users. If you’re a frequent social media user then it’s likely that you’ve already seen hashtags in action.

People search on Instagram via hashtags in order to find pages and posts that they may be interested in. If you can match the hashtags on your Business posts with popular searches you will be able to increase the amount of users that stumble across your posts which also increase the amount of traffic to your website that boost your sales.

popular hashtags like #Newyorksales , #universityadmission, #californiatradefair, #businesswoman, #businessminded, #businesscoach, #Businessman , #Businessfinance that are broad enough to capture a good amount of traffic, and yet narrow enough to avoid being lost in the crowd of other posts. using a hashtag such as #Guccibag rather #bag is likely to have a much more positive effect in promoting your brand.

4. Active and engaging:

Increase website traffic via instagram is not just an easy task but dedicated hard work. you should increase your visibility, there are billions of awesome Instagrammers. Set yourself apart from the rest and offer something of value to your audience. If you’re a insurance or finance blogger, perhaps you can share a super quick insurance case or financial stock market that you wouldn’t normally share on your blog.

The best way to increase Instagram engagement is to post meaningful content that entices users to engage. It’s not just the actual image and your captivating captions that count but also the kind of content. You want to share content that shows users the true value of your product.

As a fitness business, you could share before-after photos of your clients who’ve benefited from your services. Posting on Instagram can bring you engagement you need. And the best way to hook your followers is to post visual content regularly.

5. Use creative videos

Using instagram to promote your business, videos are a great way to show off your brand’s personality, your amazing team members, and the process that makes your products unique.

Brands that caught on to the vertical video trend early are already seeing results. With the introduction of Video, the power of Instagram’s static visual moments have come to life with the ability for brands to create 15 second video “stories”.



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