How to Write awesome Instagram Bio, & Hashtags to increase Business sales

Instagram as a social media is growing faster like facebook it will be decent for every business owner to exploit to enable them increase sales and profit margin in modern way of marketing.

Your Instagram bio is all about making that impactful first impression of your brand and is the foundation of your Instagram of your presence to enable you get more followers.

Instagram bio shows visitors your identity, what you offer, and why they should care. It’s worth investing some time to get it right.

There are some key tips you can put into place to craft a bio that’s just as attention-grabbing as the ones you always admire.

There are some key tips you can put into place to craft a bio that’s just as attention-grabbing as the ones you always admire.

1. Write an Instagram Self Description
2. Identifiable Username
3. Choose a Searchable, Meaningful Instagram Name
4. List Your Interests
5. Share Your Contact Information
6.Use a Photo That’s Really You
7. Choose a Business Category
8. Make the Most of Your One Instagram Link[website}
9. Call-to-Action Buttons
10. Include hashtags

#1. Write an Instagram Self Description

You should add your job title(s) and company name you own or work for, this will show the brand’s or the company’s personality so that people can easy identify your business page.

#2. Identifiable Username:

 It’s your @ handle, and it forms part of your profile URL the username you choose is recognizable and is as close to your business or organization’s name  or
brand, .  please note —The username is at the top of the profile. .eg (]

#3.Choose a Searchable, Meaningful Instagram Name

This is your display name on profile,it does not have to match your username. Your name and username are two of the most important key factor of your Instagram profile because they are the only two searchable criteria of your profile. When users type a keyword or name in the search field on Instagram, the app looks at only the username and name fields of accounts to determine if an account is relevant to that search query.

Your Instagram name is visible only when someone visits your profile directly. The name appears in bold below the profile photo.

Having a name that’s different from your username provides double the opportunity for keywords and searchable criteria in the Instagram app.

You can use your actual name or business name as your name on Instagram. Or you may choose to use an abbreviation or a commonly recognized description of your business.

#4.List Your Interests:

Sharing your interests help you create a good first impression by connecting with your audience. For example California exhibition Instagram

#5.Share Your Contact Information:

This make it easy for people to contact you directly by adding contact options to your Instagram profile. you can add your email address, phone number or link to your website and a physical location people can locate your business. You can also direct people to your DM for sending messages.

#6.Use a Photo That’s Really You:

When picking a photo, remember that it shouldn’t be too detailed,If you are a brand yourself, consider picking a photo with your face on it, you can add a photo from your phone’s photo library, Facebook, or Twitter.

If your logo is a brand,consider using it. This can help with long-term brand recognition and will make sure that everyone who lands on your Instagram page is quickly introduced to your logo and banding!

#7. Choose a Business Category:

Adding a category to your instagram account allows you to tell users more about your business (“I’m a blogger” or “I’m a financial advisor”) without taking up any of your precious bio data.

Recognizing the categories you fall into for your IG account is crucial to finding more engaged followers. (More engaged followers = increased web site visits, product sales, service bookings

Edit your Business Information

To edit your business information on Instagram:

Go to your business profile.
Tap Edit Profile.
Under Business Information, you can edit the following: the Page your Instagram business profile is connected to, Business Category, and Business contact info.
Once you’ve finished updating your business info, Tap Done to return to your profile.

#8. Make the Most of Your One Instagram Link[website}:

You got a website you’d like people to visit, can add link to your profile,the link will then appear right underneath your user bio, enabling visitors to click through. This is a perfect way to send people to your website’s home page, or to a special landing page.

If you want to promote physical products on Instagram, you can do so by creating shoppable posts. These appear just like normal posts, except that when a user ‘taps’ them, they’ll see links to the featured product(s). Users can then follow these links to each product’s page. In fact, Instagram recently extended this functionality to its Stories feature as well.

In order to create posts with product tags, your account needs to be approved for shopping. This requires your products to match the platform’s policies, and you’ll also need to connect your account to a Facebook catalog. Once you’ve been approved, you can enable product tagging in your settings, and start adding links to posts and stories.

The best way to get people to click outside of Instagram has always been to ‘add value’, it’s a pretty big ask to stop people from scrolling for two seconds, and this doesn’t change, you’re still going to have to get people to click your link and add the same amazing amounts of value.

#9. Call-to-Action Buttons:

By adding a call to action, you provide your customers and viewers a potential opportunity to interact with you and allow them to take the first step to know more about you and your business.

by putting a call to action, it encourages your customers to take the first step. Rather than chasing potential clients, it is much easier to deal with matters when the clients are reaching out to you.

A call to action is imperative for any business transaction. By putting an action button in the face of your customer you make it convenient for both you and the consumer to purchase your products or contact you directly.

Adding Call to Action Button

In order to add call to action buttons on your Instagram, the process is as follows,

*Go to your business profile on Instagram
* Choose edit profile
*Select Business information > Contact options
*Tap add an action button
*Select the action button you want to add to your business profile. You need an existing account with a partner to select them. Visit the website of the partner you want to add to learn more.
* Tap Submit.

#10. Include hashtags:

Instagram hashtags are a way of categorising posts in order to discover new content and increase reach. Instagram is set up so that using a hash sign followed by a keyword will create a link to a collection of other photos, videos and Stories tagged with that same word!

hashtags—a combination of letters, numbers, and emoji preceded by the # symbol (e.g. #americadecide ,#mcdonald, americainsureancecompanie, #WorldCup2018]—categorize content and make it more discoverable. Anyone who clicks on a hashtag or searches for it will see a page with all the posts tagged with it.

Every post you create can be accompanied by an Instagram caption and a few hashtags (up to 30), and these hashtags help in the process of content discovery. Hashtags can be used in captions, comments, bios and Instagram Stories.


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